Hockey Night in Crotchgroin

Meaghan presents a series of hilarious and/or awesome commercials featuring the greatest game in the world and those who play it.

Hockey Players: Very Normal People
In this series of ads, we learn that hockey players are just like you and me. Except they're really good at hockey.

Lifelong friends Vincent Lecavalier and Brad Richards get a little competitive at video games:

Alex Ovechkin has snack issues:

Joe Thornton has breakfast issues:

To speak of this ad's content is to ruin it:

The all-star team gets up to a bit of mischief:

Game On!
Your better hockey players will stalk you and invade your home just to make sure you remember that the season's started, like you didn't already know that. Featuring Sidney Crosby, Peter Forsberg, and Marty Turco.

Center Ice Ad
Hockey players and their beauty regimes. I never get tired of this one.

Is This the Year?
The answer to all these questions is "no," by the way.

The network that doesn't cover hockey still uses the players in its ads sometimes.

Brendan Shanahan and Sergei Fedorov are obviously very close:

Rob Ray, security specialist:

Hockey Teams Up with Fast Food
McDonald's uses hockey's good name to sell its products to unsuspecting Canadians.

Wayne Gretzky and Mats Sundin reaaaaally like Big Macs:

An up and coming goalie shows his stuff in practice:

Foreign Films
This European ad shows us the horror of a world without hockey, and yes, those are actual NHL players (Marian Hossa and Pavol Demitra):

Just Do It!
Nike Bauer and hockey have had a long and fruitful advertising partnership.

Markus Naslund and Ilya Kovalchuk beg you not to fence them in:

Jarome Iginla and Markus Naslund do some street training:

Sergei Fedorov is all but unstoppable. Oh, what a tragedy!

Mats Sundin does not appreciate you defaming his character:

Goalies on the Edge of a Nervous Breakdown
A series of ads showing the detrimental effect certain skilled players have on some goalies' careers, not to mention their mental health.

The Triumph and the Tragedy: Beer and the NHL Lockout
These Molson Canadian ads captured the feelings of most hockey fans during and after the aborted 04-05 season. Hockey, don't ever leave us again.

Why, hockey? Why?

Hockey!!!!! You came back to me!

You? A Hockey Player? I Don't Think So
Verizon Wireless doesn't think you'd make it in the NHL.

The Coolest Game on Earth
Some older NHL promos.

Gretzky and Messier illustrate two approaches to the game:

Jaromir Jagr joins the United Nations:

Adam Oates is a ladies' man:

It's a Canadian Game
Various beer companies remind us that Canadians like hockey. They really, really like it.

The kind of thing you see portrayed in this ad happens all the time. Why, just the other day, I was crossing the Lions Gate Bridge and traffic was completely stalled due to the spontaneous outbreak of a massive road hockey game:

A closeup look at some hockey players' legs:

Beware the dreaded hockey smell:

Do not, I repeat, DO NOT interfere with a game:

The Highly Competitive World of Energy Drink Advertising
A couple of NHL players become pitch men for different brands of energy drinks.

Ryan Miller (and J.S. Aubin) for Amp:

Sidney Crosby plays road hockey with the world for Gatorade:

Eric Lindros' laundry. Gretzky and Messier in The Odd Couple. Rick Nash for NHL 2K9.

The Sens get their own special section. Well, you know. They're the Sens.

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